This Clare Valley producer farming across multiple sub-regions and varieties mixes intuitive winemaking with a real love of music and football. The labels take cues from everything from iconic albums to Liverpool FC, and the whole place runs on the belief that serious wine should still be seriously fun. Adam Clay is at the helm in the winery, bringing Len Evans Scholar pedigree and hefty local experience to fruit that already carries huge regional character. It all adds up to a style that is vibrant, expressive and unmistakably Clare Valley, from the citrus snap of Joshua Tree Riesling to the plush depth of Dark Side of the Moon Shiraz. If you want even more reason to give Claymore a try, anyone who gets behind the brand right now can enter a trade only competition for a money can’t buy experience that includes AFL Gather Round tickets, a winery experience, accommodation and flights. New web page is here, and reach out here or to your rep for details on the comp.